| Marketing principles | 658.8 |
| International marketing | 658.84 |
| Product design and development | 658.5752 |
| Consumer behaviour | 658.8342 |
| Strategic marketing | 658.802 |
| Marketing research | 658.83 |
| Selling | 658.85 |
Essentials of marketing by Also available as an eBook. See Books on the internet for the link.
International marketing: An Asia-Pacific perspective by 
Essentials of digital marketing by Essentials of marketing (eBook) by Also available in print from MIT Manukau Library. 
Marketing plans: How to prepare them, how to profit from them by 
R for marketing research and analytics by 
